We believe that good quality instructional design requires more than just creativity. It involves research, analysis, and close collaboration with you to reflect your organization's vision, strengths, messages, and priorities. To ensure that our course design aligns with your expectations, we've outlined a six-phase process to guide us every step of the way.

Phase 1


The first phase of our process, the intake phase allows us the opportunity to learn more about the project. In this step we:

  • Establish a relationship with your team.
  • Get an idea of the full scope of the project.
  • Identify your expectations.
  • Identify the resources required.
  • Discuss our process.
  • Reach an agreement on next steps.

Phase 2


Next, we enter the analysis phase. In this phase, we will begin to collect the data that will become the framework of the training. We collect data in a variety of ways, including interviews, informal discussions, observations, and data reviews.

Once the data is collected and organized, we present it to the client in a cohesive, logical way. The client will then have the opportunity to provide us with feedback on our findings and make adjustments as needed.

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Phase 3


When the analysis is complete, the design work begins. To ensure that we keep your training needs and priorities at the core of every design decision, we will create a high-level outline of each course for your review. It's also during this stage where we'll create any necessary storyboards.

Phase 4


Now it's time for development. During this phase, we're hard at work, creating the various parts of the training program. We produce draft outputs for your review that reflect your input. When we've met your quality standards (and ours), we prepare your assets for final review and production. We examine each asset rigorously to make sure that the finished product meets your expectations.

Phase 5


Once the training materials meet the agreed-upon specifications, We will help implement the training. This step could take on many forms depending on the delivery methods.

Phase 6


After the training is complete, we follow up with you to assess the outcome of the project. We are keen to hear not only your insights on our process and designs but also any feedback you have received from your audiences. If desired, we can work with you to design data-gathering tools – such as surveys.

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